Is The VW Up Going To Get Killed Off In Europe?

Judging by comments from VW boss Dr. Herbert Diess at the Frankfurt Motor Show, the future of the Up in Europe is looking precarious
Is The VW Up Going To Get Killed Off In Europe?

We’ve always had a bit of a soft spot for the VW Up. It’s an honest, down-to-earth kinda car with charmingly inoffensive styling and - soon - a warmed-up GTI version.

With that in mind, we rather hope it sticks around, but its future in Europe might be under threat. Speaking to Autocar, VW boss Dr. Herbert Diess indicated that a combination of meeting emissions targets and underwhelming European sales put the car’s future on the continent under threat.

“We still see a future for that segment but we have to weigh up how much profit contribution and positive CO2 effects we get,” he said. The problem is now many of the firm’s larger cars seeing their emissions plunge, small cars like the Up don’t have the impact on average CO2 figures like they used to. The answer would be make the Up even cleaner, but that’s not easy to do “without adding a lot of cost,” says Dr. Diess.

In an interview on the same subject with Auto Express, Dr. Diess rather ominously said “We are considering what to offer in Europe,” when it comes to the next Up. Here’s hoping a successor still happens…

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Comments

Anonymous

That would be upsetting

09/13/2017 - 13:19 |
68 | 0
Nishant Dash

In reply to by Anonymous (not verified)

This made me so UPset…

09/13/2017 - 13:39 |
25 | 1
Olivier (CT's grammar commie)

In reply to by Anonymous (not verified)

STOP WITH THESE PUNS
FILTHY FRANK INTENSIFIES

09/13/2017 - 16:12 |
14 | 5
BenPaye(JDMSquad)(MX5Squad)(LFAsquad)(Subie Squad) (Rotary F

Noooo

09/13/2017 - 13:21 |
0 | 0
Olivier (CT's grammar commie)

“The future of the Up in Europe is looking precarious”

Well, in North America it has no future at all

09/13/2017 - 13:23 |
32 | 0
David 27

The up is a nice concept, but ‘too’ small for good sales. The Polo and of course the Golf sell way better than any Up or the Seat equivalent. I’d rather drive a Polo or Corsa because I can actually seat 5 people, it’s still a light car with a fuel efficient engine and I can fit two chairs inside if I wanted to.

09/13/2017 - 13:25 |
2 | 2

Cant thrash a polo or a corsa like you can thrash an up

09/14/2017 - 17:15 |
0 | 0
Freddie Skeates

Guess you could say that things aren’t looking Up! for the car

09/13/2017 - 13:32 |
3 | 3
Anonymous

Time’s Up.

09/13/2017 - 13:39 |
19 | 1
Senator Chinchilla

So what he’s saying is that to make the car company more environmental friendly/less CO2… they no longer want their most environmentally friendly car? :s

09/13/2017 - 13:43 |
3 | 2

they can’t make it more efficient without raising the price too far

09/13/2017 - 14:15 |
4 | 0
Klush

Oh no ;-;

09/13/2017 - 13:50 |
0 | 0
JenstheGTIfreak (pizza)

Honestly I highly doubt it. They’re everywhere where I live

09/13/2017 - 13:55 |
0 | 0

Golfs are more common tho

09/13/2017 - 14:13 |
0 | 0
Anonymous

Well, there go the hopes of AZLK revival.

09/13/2017 - 14:00 |
1 | 0