‘Insufficient Demand’ For An ID. Buzz Camper, Says VW

We likely won’t see a full EV campervan from Volkswagen until the late 2020s at the earliest
Volkswagen ID. Buzz - front
Volkswagen ID. Buzz - front

Ever since the Volkswagen ID. Buzz debuted with styling clearly referencing the T1 split-screen bus of the 1950s and ’60s, we’ve been eagerly awaiting the arrival of a proper camper version. Well, according to the company’s execs, we’ll be waiting a while longer yet.

Speaking to Autocar at a press conference, Lars Krause, the boss of sales and marketing for Volkswagen Commercial Vehicles, explained that the company doesn’t yet feel the demand is there for a fully electric campervan.

Volkswagen ID. Buzz - rear
Volkswagen ID. Buzz - rear

“Looking at the market figures and looking closely at our customers, it turned out that the need for these types of vehicles – BEV-driven campers – is not there yet from our perspective,” explained Krause.

He did go on to confirm that a camper version of the Buzz, likely to carry the California name, is in the works, but probably won’t appear until the second half of the decade.

Volkswagen ID. Buzz - interior
Volkswagen ID. Buzz - interior

While not outright stated, it’s likely that the reason the demand isn’t there relates to the accessibility of a charging network at campsites and remote camping spots.

Krause also quashed suggestions that the project was delayed because its fully-laden weight would have been upwards of 3.5 tonnes, which would require drivers in some markets to have a separate classification of licence.

Volkswagen T7 California Concept - front
Volkswagen T7 California Concept - front

Volkswagen has been selling hugely successful California camper versions of its vans since 2003, beginning with the T4 generation Transporter. The next generation uses the car-based Multivan rather than the Transporter van as its base and gains the option of a plug-in hybrid powertrain, something VW Commercial Vehicles’ CEO Carsten Intra calls “a step into electrification” for its campers.

Given the truly iconic status of the original Volkswagen Camper, a version of the Buzz with accommodation seems to be a no-brainer, but we’ll just have to wait a while before we see it. In the meantime, we’ll have to make do with the rapid new ID. Buzz GTX.

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