Grey Is Now The New Car Buyer's Favourite Colour

For the first time ever, grey is now the most popular choice of colour for new car buyers in the UK
Grey Is Now The New Car Buyer's Favourite Colour

It’s official: grey is now the UK’s favourite new car colour. According to new figures released by the Society of Motor Manufacturers and Traders (SMMT), 495,127 grey cars were registered in 2018, giving it a whopping 20.9 per cent market share, an increase of 1.2 per cent compared to the year before. It’s the first time grey has topped the charts since records began.

While we’re rather fond of some grey colour options like Audi’s Nardo grey and its many battleship-like imitators, the figures make the country’s car buyers look rather conservative. 59 per cent of 2018’s new cars were either grey, black or white, while demand for yellow dropped by 34 per cent.

Orange enjoyed a 37 per cent increase in registrations, but it still accounts for a market share of just 1.1 per cent with 26,042 vehicles sold in total. Weirdly, another ‘winner’ was beige, with a 28 per cent jump giving the hue its first top 10 appearance since 2014.

Image via SMMT
Image via SMMT

At the very least, blue and red are still strong sellers - they’re the highest-placed primary colours at fourth and fifth respectively, with a market share of 26.1 per cent between them.

New car buyers of Britain, can you please be a little more adventurous this year?

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Comments

Sword_Az™

Mine are -Yellow, Bayside blue, Midnight purple

01/18/2019 - 11:38 |
54 | 2
ATOGI_28

bleh, how boring
although some grey colours can look very good tho

01/18/2019 - 11:46 |
16 | 4
Elliot.J99

Nardo grey is god tier

01/18/2019 - 12:12 |
8 | 2

No grey is as gray as nardo gray

01/19/2019 - 01:58 |
0 | 0
German Perfectionist

What I always ask myself is whether or not colours like the one of my Dad’s BMW count as “grey” or not. I guess it would be bronze, but there are better examples as well, which really are quite hard to categorize.

01/18/2019 - 12:21 |
30 | 2

Look it up in the Fahrzeugschein field 11. Most cars with an individual colour are listed as grey, even silver ones are.
The colourname given by the carmanufacturer often differs from the one in the governmental car register

01/18/2019 - 14:27 |
10 | 0
Ashlie

I really want more bright colours, but pointless to say, as I’d never buy a new car.

01/18/2019 - 13:16 |
4 | 4
......

i wonder why black white and silver cars become so pouplar

01/18/2019 - 13:16 |
0 | 0

Resale I’d imagine

01/18/2019 - 13:23 |
0 | 0
Anonymous

In reply to by ......

White doesn’t heat up in the sun, same for silver, black doesn’t get dirty

01/18/2019 - 13:26 |
2 | 2
Anonymous

In reply to by ......

black are bought to make the car look more expensive, company/fleet cars are bought in white and silver just looks good

01/18/2019 - 15:43 |
0 | 0
yowzers

IMPACT BLUE

01/18/2019 - 13:40 |
0 | 0
TheDriver 1

Basically primer is the latest trend

01/18/2019 - 14:02 |
18 | 0
Anonymous

Good, grey looks good on all cars

01/18/2019 - 14:19 |
2 | 2
Anonymous

In reply to by Anonymous (not verified)

why are grey and silver separate?
Isn’t silver just light grey?

01/18/2019 - 15:44 |
2 | 2
Tomislav Celić

Gray is the best color

Fight me

01/18/2019 - 15:04 |
6 | 4